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Webinars

Sonification

Product knowledge and the prior product use experience are two of the key factors influencing consumers when they are deciding to purchase a product. According to Court et al (2009), consumers have four primary phases of decision making for...

Catalogue: Webinars 2018
Author: Noriko Nakano
April 17, 2018
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Citation

Nakano, N. (2018a, April 17). Sonification. ANA - ESOMAR. Retrieved May 03, 2024, from


https://ana.esomar.org/documents/sonification-9265


Webinars

Controller or processor in GDPR, it does matter!

Market researchers have always been at the forefront of turning data into meaningful insights. At the same time protecting the privacy of people whose data we are using is crucial, and with the GDPR more than ever. One of the cornerstones of the...

Catalogue: Webinars 2018
Authors: Jan Willem Knibbe, Kim Smouter-Umans
April 5, 2018
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Citation

Knibbe and Smouter-Umans (2018a, April 05). Controller or processor in GDPR, it does matter! . ANA - ESOMAR. Retrieved May 03, 2024, from


https://ana.esomar.org/documents/controller-or-processor-in-gdpr-it-does-matter-


Webinars

The future of work (Session 2)

Advances in technologies including robotics, artificial intelligence (AI), sensors and 3-D printing have the potential to both create and eliminate job opportunities for workers in every industry. For example, new technologies are creating entirely...

Catalogue: Webinars 2018
Authors: Gina Pingitore, Nicole Mitchell
Company: Research Now SSI
February 27, 2018
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Citation

Pingitore and Mitchell (2018a, February 27). The future of work (Session 2). ANA - ESOMAR. Retrieved May 03, 2024, from


https://ana.esomar.org/documents/the-future-of-work-session-2-


Webinars

The future of work (Session 1)

Advances in technologies including robotics, artificial intelligence (AI), sensors and 3-D printing have the potential to both create and eliminate job opportunities for workers in every industry. For example, new technologies are creating entirely...

Catalogue: Webinars 2018
Authors: Gina Pingitore, Nicole Mitchell
Company: Research Now SSI
February 27, 2018
×

Citation

Pingitore and Mitchell (2018a, February 27). The future of work (Session 1). ANA - ESOMAR. Retrieved May 03, 2024, from


https://ana.esomar.org/documents/the-future-of-work-session-1-


Webinars

Strategies to increase feedback quality in open-ended survey questions

Open-ended questions are a source of exceptional insight and vital context, allowing respondents to provide much richer feedback. Researchers can better understand respondents true feelings and attitudes about the survey subject – and create...

Catalogue: Webinars 2018
Author: Miguel Ramos
Company: Forsta
February 8, 2018
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Citation

Ramos, M. (2018a, February 08). Strategies to increase feedback quality in open-ended survey questions. ANA - ESOMAR. Retrieved May 03, 2024, from


https://ana.esomar.org/documents/strategies-to-increase-feedback-quality-in-open-ended-survey-questions


Webinars

The art and science of storytelling in market research

Whether you are preparing a PowerPoint, putting together a report, or creating a dashboard, the best way to ensure your clients understand your research findings is to tell a compelling story with the data. In Market Research, this is often easier...

Catalogue: Webinars 2017
Author: Holly Carter
Company: Forsta
December 29, 2017
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Citation

Carter, H. (2017a, December 29). The art and science of storytelling in market research. ANA - ESOMAR. Retrieved May 03, 2024, from


https://ana.esomar.org/documents/the-art-and-science-of-storytelling-in-market-research


Webinars

ESOMAR chats

The top line results from the Global Market Report 2017, new professional standards guidelines, ESOMAR membership update and much much more!

Catalogue: Webinars 2017
Authors: Finn Raben, Neda Eneva, Danika Smit
December 29, 2017
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Citation

Raben, Eneva and Smit (2017a, December 29). ESOMAR chats. ANA - ESOMAR. Retrieved May 03, 2024, from


https://ana.esomar.org/documents/esomar-chats


Webinars

The shape of conversations

This presentation will look at our learnings that have come out of mapping dozens of brands and categories on Twitter. Among other things, we will characterise the different shapes of category conversations that can emerge around brands; we will look...

Catalogue: Webinars 2017
Author: Kyle Findlay
December 29, 2017
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Citation

Findlay, K. (2017a, December 29). The shape of conversations. ANA - ESOMAR. Retrieved May 03, 2024, from


https://ana.esomar.org/documents/the-shape-of-conversations-


Webinars

Turning shopper insights into company-wide memes

Impact is the name of the game in Market Research. There are two critical success factors to activate an organization with the outcome of research; a co-creative platform where employees can interact with the insights and a research method that...

Catalogue: Webinars 2017
Author: Tom De Ruyck
December 29, 2017
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Citation

De Ruyck, T. (2017a, December 29). Turning shopper insights into company-wide memes. ANA - ESOMAR. Retrieved May 03, 2024, from


https://ana.esomar.org/documents/turning-shopper-insights-into-company-wide-memes